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Senior Executive Director, Communications and Creative Services

School of Professional Studies

Senior Executive Director, Communications and Creative Services

  • 533439
  • Morningside
  • School of Professional Studies
  • Full Time
  • Opening on: Jan 23 2023
  • Grade 15
  • Job Type: Officer of Administration
  • Bargaining Unit:
  • Regular/Temporary: Regular
  • End Date if Temporary:
  • Hours Per Week: 35
  • Salary Range: $135,000 - $188,000
The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above hiring range represents the University's good faith and reasonable estimate of the range of possible compensation at the time of posting.

Position Summary

The Senior Executive Director, Communication & Creatives Services [SED] is the senior leader responsible for developing and directing the Communication strategies, process and creative direction for the School of Professional Studies (SPS), the degree and non-degree programs, as well as central units within the school.  As the video and digital media needs of The School of Professional Studies increase in volume and complexity, the Senior Executive Director will ensure we have a cohesive communications strategy that meets the needs of the diverse program portfolio while supporting other communication campaigns as directed by the Dean. 

The SED will play a lead role in providing creative input into the annual Communications Strategic Plan for the school in collaboration with school- and university-wide stakeholders.  The SED will utilize their expertise in architecting communication campaigns, leading multi-media creative teams, project management, story development, user interface design, and events to deliver innovative and compelling campaigns that drive target audience engagement and response, with measurable and tangible results.  The incumbent will oversee all media, web and event development and execution in service of stakeholders. 

The incumbent will be responsible for reviewing the current teams and services provided to assess efficacy of efforts and develop a full service creative support unit that meets the needs of the school’s departments and divisions. 


  • Provide strategic direction to the communications, media production, events, and website design teams 
  • Lead efforts in defining execution strategies to meet targeted goals and reporting on measurable issues associated with audiences and initiatives
  • Provide services to all SPS stakeholders
  • Continually assess effectiveness and impact of initiatives
  • Manage implementation of all creative elements for the school’s initiatives
  • Lead teams including Website & Design, Communications, Media Production, and Events 
  • Establish and monitor staff performance, development goals, assign accountabilities, set objectives, establish priorities, and conduct annual performance appraisals
  • Ensure team members are assigned optimally to projects that will bring best-in-class outcomes   
  • Create and nurture relationships with university administrators, partner schools, and consultants  
  • Represent the organization with Columbia University with regard to communications, particularly when interfacing with the communications department of other schools, centers and institutes
  • Oversee project work plan and final approvals process
  • Establish metrics to evaluate the effectiveness of activities in achieving targeted goals
  • Ensure organizational communication and brand consistency across all SPS materials and communications including all digital and social media presence 
  • Determine strategies for public relations efforts
  • Plan, direct and oversee public relations and information programs designed to meet the School’s goals by deciding on content and determining the extent and parameters of public relations efforts needed for particular circumstances and subject matters
  • Identify and manage public relations consultants
  • Performs other duties and projects, as necessary

Minimum Qualifications

  • Bachelor's degree required; advanced degree is usually required or strongly desirable 
  • 7 years of related experience
  • A resume and cover letter with salary requirements must be submitted to be considered for the position

Preferred Qualifications

  • Advanced degree preferred
  • At least 10+ years of experience directing communications campaigns for an established not for profit organization; demonstrated talent for high-caliber creative concept development and persuasive writing
  • Events productions experience preferred
  • Experience in creative department start-up and development with in-house marketing background

Other Requirements

  • Outstanding demonstrated talent and strength in print and web design capabilities for integrated campaigns
  • Excellent interpersonal, oral, and written communication skills
  • Exceptional attention to detail, strong organization and time management skills, and the ability to perform non-routine work with changing priorities
  • Ability to work independently as well as in teams
  • Demonstrated ability in project management and ability to handle multiple projects simultaneously
  • Experience in managing, motivating, and leading a creative team from concept to completion of projects and initiatives
  • Significant experience working with vendors, consultants, and agencies that serve in partnership and support roles to extend and/or accelerate internal resources and capabilities
  • Familiarity with utilizing results from market research and institutional research to make data based decisions

Equal Opportunity Employer / Disability / Veteran

Columbia University is committed to the hiring of qualified local residents.

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