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Associate Director of Business Development

School of Engineering and Applied Science Admin

Associate Director of Business Development

  • 531294
  • Morningside
  • School of Engineering and Applied Science Admin
  • Full Time
  • Opening on: Nov 22 2022
  • Grade 13
  • Job Type: Officer of Administration
  • Bargaining Unit:
  • Regular/Temporary: Regular
  • End Date if Temporary:
  • Hours Per Week: 35
  • Salary Range: $85,000 to $95,000
 

Position Summary

Reporting to the Executive Director, the Associate Director of Business Development is responsible for the overall leadership, business development, implementation, management and sustainable growth of non-credit, executive education and lifelong learning programs at The Fu Foundation School of Engineering and Applied Science. The incumbent will be responsible for developing external partnerships, initiating and managing business development opportunities to create new education courses and programs and successfully managing client relationships.

 

The Associate Director will be responsible for strategic marketing and outreach campaigns and program execution and delivery. The incumbent will work closely with faculty, partners and stakeholders to determine and implement programs that serve the needs of working professionals and content that evolves with marketplace demand.


Responsibilities

  • (40%) Business Development

    Analyzes trends and compiles data to determine new executive education offerings

    Identifies, qualifies and closes potential partnerships and education opportunities for workforce education and related strategic initiatives  

    Identifies and secures corporate sector partnerships

    Champions new opportunities, working collaboratively to execute plans for developing new business, maintaining existing client relationships, and developing new business products and models

    Prepares Memorandums of Understanding and program proposals
  • (40%) Program Management

    Manages outreach, admissions operations, and enrollment for executive education programs

    Communicates proactively with current and prospective executive education partners

    Conducts research to determine new program offerings, planning and administration of new initiatives.

    Establishes and enforces admissions and enrollment policies and procedures for executive education programs

    Compiles weekly status updates on prospective and existing executive education programs

    Prepared financial reports, reviews and reports on KPIs

    Develops evaluation metrics to determine program effectiveness

    Serves as the primary point of contact for executive education and lifelong learning programs
  • (10%) Marketing and Outreach

    Utilizes technology, public speaking skills, and all presentation materials to deliver effective multimedia presentations to promote the offerings

    Collaborates with colleagues to design and implement strategic marketing and social media campaigns

    Maintains the School’s executive education program website

    Reviews marketing materials for all executive education programs

    Coordinates and hosts virtual and on-campus information sessions, open house events and immersions

    Participates in recruitment travel as needed.
  • (5%)  Recruits SEAS faculty to determine the content of executive education offerings.
  • (5 %) Performs other duties as assigned.    

Minimum Qualifications

  • Bachelor's degree or the equivalent required, master's degree preferred;
  • a minimum of four to six years related experience in executive education, business management and marketing, or related fields;
  • excellent presentation, interpersonal, written and oral communication skills required;
  • demonstrated knowledge of applicable marketing, sales, and business development processes;
  • ability to establish and maintain effective working relationships with individuals and groups, ability to connect with C-suite executives;
  • experience in developing business strategy and making data-driven decisions;
  • knowledge of badging software is preferred;
  • experience in planning and delivering courses and programs;
  • superior computer skills are preferred, including proficiency with computer and web applications (i.e. MS Office, Adobe Acrobat, Qualtrics, Mailchimp, etc.);
  • experience with social media marketing; experience with admissions systems (i.e. Slate, Salesforce)
  • the ability to travel and work evenings and weekends as required.

 


Equal Opportunity Employer / Disability / Veteran

Columbia University is committed to the hiring of qualified local residents.

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